The Ratner School

Rebrand

Logo

The Lillian and Betty Ratner School mark was developed to embody the spirit and mission of the Montessori and Day School programs. Rays of light radiate from a central core, expressing warmth. The circular shape represents Ratner’s world vision, as well as reflecting the unique shape of the School’s building. The shape is the sum of many individual parts signifying the dynamic, transformative nature of the School.

Overview brochure

In addition to the new identity, a new photo library was created for use in all school materials. This brochure shows the photographic and type style established for the School.

Identity guidelines

Identity and brand standards were developed to allow the School to continue to expand its new identity.